Dissect + Diagnose
A fixed-scope audit using human-centered design methods. You’ll walk away knowing exactly what to prioritize next.
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Less time
on screen.
More time
being human.
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I’m your design partner. I turn complex problems into simple-to-use experiences.
Most products keep you scrolling, either on purpose or by accident, through friction and confusion dressed up as features. I create simple, intuitive designs; you get what you need and move on.
Great design involves a meticulous dissection of what problem is it solving for, the ideation and execution. It doesn't happen like magic but an orchestration of people, processes and understanding what technology to leverage.
I've built for people and for businesses. External and internal tools. Same simple question: does it work or does it create more friction?
I've spent the last 25+ years building, creating and collaborating with amazing humans. I feel like I'm just getting started. Let's build something together!
How I Can Help
Design + Deliver
You’ve got a product that works. This gets it to the level that impresses investors, converts users, and wins partners.
Learn moreDirect + Develop
Design executive for teams that need someone who’s already navigated clinical, engineering, and exec stakeholders, without the headcount.
Learn moreSelected Work
Lakatta
solo founder-designer · AI-assisted development · 0→1 build · brand & design system
CancerCompass
executive leadership · 0→1 product strategy · clinical stakeholder alignment · patient research · AI product integration
Symptom Checker
design team leadership · design mentorship · cross-functional alignment · research-driven design
Telehealth
service design · workflow audit · cross-functional partnership · patient interviews
About Me
I’ve been designing in one capacity or another my whole life — trained in interior design in the Philippines, drawn to visual design and the emerging web, and eventually building products used by millions.
The thread through all of it: an obsession with getting the details right and a genuine belief that design makes things better — not just prettier, but more useful, more honest, and more human.
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